ABOUT US - Kinesis Bikes
sector-about-us

ABOUT US




Sector Wheels is brought to you by the award-winning teams behind Kinesis UK and DMR bikes.

We’ve got a track record of creating industry leading products that win group tests and ignite the passion of riders all over the world. We are firm believers that products should last – and every product we develop has been put through its paces by us and our sponsored athletes; a diverse list that includes Transcontinental racers, national CX champions, professional mountain bikers and Iron Man competitors.

Sector was created upon foundations of innovation, quality and value. We embrace technological advancements to solve the emerging requirements of today’s riders, combined with a no-nonsense and practical approach to spec. Our goal is to deliver innovative high-performance products that are value for money, and ready to stand the test of time.



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Photos: Roo Fowler

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